Sid Vernekar
is an Indian graphic designer

and a visual artist, currently
based in London. siddhant.work@gmail.com


PEEBS
PEANUT
BUTTER
2024
Brand identity design, mascot design, brand guidelines.


TEAM

Siddhant Vernekar
Priyank Bengali
Sheetanshu Mishra (research & strategy)
Sowmya Marla (research & strategy)


CLIENT
PEEBS 
The Propagator Lab


PEEBS is a peanut butter brand from India. The visual philosophy that we adopted for its identity system for its launch campaign was ‘The Aftermath of Anarchy’. The PEEBS universe is crazy, chaotic and a veritable snapshot of the explosion that occurs after one opens a can of PEEBS.





BRAND BLUEPRINT

Packaging design