Sid Vernekar is a Senior Graphic
& Brand Designer. Based in London.


BARBERSHOP WITH SHANTANU PODCAST2022
Podcast thumbnail, brand identity, illustration.

TEAM
Siddhant Vernekar
Sheetanshu Mishra (research & strategy)
Sowmya Marla (research & strategy)


CLIENTThe Barbershop with Shantanu
The Propagator Lab

 Shantanu Deshpande, one of the founders of the Bombay Shaving Company, a leading Indian men’s grooming brand, wanted a logo identity and thumbnail design for a podcast about entrepreneurship called The Barbershop with Shantanu.

I decided to use a vector illustration of Shantanu’s profile as the visual element in the thumbnail of the podcast. I also used the element of shaving foam disguised as clouds as an homage to the Bombay Shaving Company that he had founded. The curved logo unit was inspired by the punk mohawk symbolic of rebellion which is at the crux of the entrepreneurial spirit in India.

Upon release, The Barbershop identity visually stood out as very modern and sleek from the rest of the Indian podcast thumbnails.

https://www.youtube.com/@thebarbershopwithshantanu6670





Podcast thumbnails for season 1 & 2



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